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Introduce the new positioning of the firm through an annual campaign Influencer Marketing.
Detect influencers most closely related to the brand to reinforce repositioning. In addition to the ideation, implementation, control and monitoring of the “Gym is everywhere” campaign through these selected influencers
Introduce a product launch whose success in sales was directly related to the instruction of the product and the technique that accompanies it.
Detect the most appropriate platform for this objective and select the 7 most similar profiles and among them more complementary to ensure the maximum reach of the campaign.
Launch of the Instagram and official Twitter of Forté Pharma Spain, together with the brand’s new self-care platform and corresponding product launches.
At the same time, the different categories of product of Forté Pharma and its benefits, as well as the philosophy and identity of the brand.
Ideation, follow-up, control and development of a campaign of 12 months with a total of 94 influencers for each one of the themes with which Forté Pharma Laboratories work: weight control, skin care, preparation and solar repair, and capillary.
Launch of the new kitchen robot from Moulinex, Cuisine Companion in a unique environment such as the ABAC Restaurant with Jordi Cruz and other digital prescribers.
Ideation of the campaign concept “star recipes for star moments”, with pre, during and post event activations both digitally and offline. Selection of the 8 most influential personalities of the world gastronomy. As well as the design, development, visual implementation and follow-up of the entire Moulinex Bloggers Day event.
Present in society a product totally novel for the brand.
Working in an exclusively digital environment, we select the influencers with the most potential of the moment to become ambassadors and give out the new GUESS smartwatch.
Ideation of a viral action with the objective of loyalty to the younger target and thus position the brand in the top of mind of the consumer.
Campaign “Smiles and Glasses” with a dynamic of videos on youtube, posts on Instagram and two contests on Instagram in which different influencers of fashion and lifestyle reflect the values of the brand that serve to reposition the General Optics.
We are in charge of managing and coordinating the integral communication of the brand: Events – Social networks – Influencer marketing.
We seek to reposition the brand between the millenial target and to become its benchmark in the world of watchmaking.
Campaign Radiant New Face “: Ideation, management and coordination of the contest that will choose the protagonists of the brand’s new campaign. In addition to nourishing influential personalities who support the campaign in a digital way.
Position the brand in the hands of fashion professionals capitalizing on their own event and connecting with the younger target.
Selection of a new emerging and influential designer in the digital world, as well as the creation, development and activation of the new fashion show concept where fashion and the digital world connect.
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